CORE Training by Rick Ruby

Rick Ruby, Reeta Casey, and Todd Scrima founded CORE Training back in 2001. Since then, their program has become one of the most referred training programs for loan originators.

The program focuses primarily on keeping mortgage professionals accountable for their success and provides trainees with a plan, accountability partner, community, and competitive environment.

CORE Training has three levels of loan officer coaching. 

Level 1, or entry level, is a 12-month commitment program that includes an elaborate plan and access to group coaching sessions. The program also pairs trainees with accountability partners from CORE’s wide network of experienced mortgage professionals who guide Level 1 participants through instructional videos and audios.

The Level 1 program promises to double your mortgage business and contains a 12-step approach aimed at elevating agent’s performance:

• Step 1. Initial Contact
• Step 2. Tracking and Knowing Your Numbers
• Step 3. Basic Lists and Target Marketing
• Step 4. Building Rapport
• Step 5. Basic Organization
• Step 6. Basic Time Blocking
• Step 7. Mastering the Close  
• Step 8. Reading and Mastering Guidelines
• Step 9. Basic Setting Up and Turning in a Great File
• Step 10. Basic Follow Up
• Step 11. Psychology & Emotion of the Business
• Step 12. Goal Setting and Business Planning

To access Level 2 and Level 3 coaching tiers you need to meet income requirements and visit the Summit event that is regularly held by CORE. At these levels you get access to top producing mortgage and real estate coaches, greater accountability plans, and devoted Facebook groups.

Pros:

• Strong “DO IT” mentality
• Individual performance boost
• Community events for networking opportunities

Pricing: 

• Level 1 coaching costs $500 per month